Etc. Agency's remarkable collaboration with GWC, a dominant force in the logistics sector regionally and the unrivalled leader in Qatar, emerges as a compelling case study in digital transformation
GWC's vision to bolster its social media presence became a pivotal aspect of its overarching strategy, as it sought to align with its ever-expanding footprint in the region, particularly in light of its significant involvement with the FIFA World Cup Qatar 2022TM as the official logistics provider.
Serving as GWC's dedicated agency for social media, SEO, media buying, and communications, we embarked on a transformative journey that entailed an extensive overhaul and revitalization of the brand's identity and guidelines. We restructured the social platforms and established a long-term content plan meticulously tailored to meet the demands of the market while staying true to the client's vision.
This strategic revamp bore fruit with the latest campaign centred around the FIFA World Cup, generating a staggering 5 million impressions across key social platforms. Etc. Agency is proud to have played a pivotal role in elevating GWC's digital presence and reinforcing its status as a logistics giant.