Client

Supreme Committee

for Delivery & Legacy

Client

Supreme Committee

for Delivery & Legacy

Client

Supreme

Committee for

Delivery & Legacy

Services

Brand Experience, Build

& Operate, Multi-Vendor

Management

Services

Brand Experience, Build & Operate,

Multi-Vendor Management

Services

Brand Experience,

Build & Operate,

Multi-Vendor

Management

For the FIFA World Cup Qatar, we created the largest Fan Zone, spanning over 12,000 sq.m. across two locations. With our expertise, we seamlessly integrated security, infrastructure, F&B, and branding. The industrial-themed design and a 400+ strong team managed 40,000+ fans daily. Over 30 days, we offered live performances, celebrity appearances, and community engagement, making it a true "Playground for Everyone."

For the FIFA World Cup Qatar, we created the largest Fan Zone, spanning over 12,000 sq.m. across two locations. With our expertise, we seamlessly integrated security, infrastructure, F&B, and branding. The industrial-themed design and a 400+ strong team managed 40,000+ fans daily. Over 30 days, we offered live performances, celebrity appearances, and community engagement, making it a true "Playground for Everyone."

For the FIFA World Cup Qatar, we created the largest Fan Zone, spanning over 12,000 sq.m. across two locations. With our expertise, we seamlessly integrated security, infrastructure, F&B, and branding. The industrial-themed design and a 400+ strong team managed 40,000+ fans daily. Over 30 days, we offered live performances, celebrity appearances, and community engagement, making it a true "Playground for Everyone."

SECURING SUCCESS: How We BUILT MASSOUN'S DIGITAL ECOSYSTEM FOR MAXIMUM REACH

Driving Engagement:

How We Reimagined Mowasalat’s Digital Presence

SECURING SUCCESS: How We BUILT MASSOUN'S DIGITAL ECOSYSTEM FOR MAXIMUM REACH

We created a 12,000 sq.m. Fan Zone with top-tier security, infrastructure, F&B, and branding, managing logistics, a massive screen, and 40,000+ fans daily, while delivering 30 days of live entertainment and celebrity events.

We created a 12,000 sq.m. Fan Zone with top-tier security, infrastructure, F&B, and branding, managing logistics, a massive screen, and 40,000+ fans daily, while delivering 30 days of live entertainment and celebrity events.

We created a 12,000 sq.m. Fan Zone with top-tier security, infrastructure, F&B, and branding, managing logistics, a massive screen, and 40,000+ fans daily, while delivering 30 days of live entertainment and celebrity events.

CONCEPT

& DESIGN

CONCEPT & DESIGN

CONCEPT & DESIGN

Working with spatial designers and event planners the thematic we chose was a very industrial look and feel keeping in mind the area and the audience. Spanning over an area of over 12,000 sq metres our spatial designers and architects created a “Playground for Everyone”.

Working with spatial designers and event planners the thematic we chose was a very industrial look and feel keeping in mind the area and the audience. Spanning over an area of over 12,000 sq metres our spatial designers and architects created a “Playground for Everyone”.

Working with spatial designers and event planners the thematic we chose was a very industrial look and feel keeping in mind the area and the audience. Spanning over an area of over 12,000 sq metres our spatial designers and architects created a “Playground for Everyone”.

BRANDING

BRANDING

BRANDING

Our design and production team worked with FIFA and SC branding team to get the branding right on each and every element within the Fanzone from the shade on the scaffold to the F&B menu.

Our design and production team worked with FIFA and SC branding team to get the branding right on each and every element within the Fanzone from the shade on the scaffold to the F&B menu.

Our design and production team worked with FIFA and SC branding team to get the branding right on each and every element within the Fanzone from the shade on the scaffold to the F&B menu.

LOGISTICS

LOGISTICS

LOGISTICS

Our Project Management team included a team of Administration and Government Relations department which was responsible for all the relevant permits from various government departments which included Ministry of Municipality, Labor, Culture, Interior, Transportation, Public Health, Customs and Civil Defense.

Our Project Management team included a team of Administration and Government Relations department which was responsible for all the relevant permits from various government departments which included Ministry of Municipality, Labor, Culture, Interior, Transportation, Public Health, Customs and Civil Defense.

Our Project Management team included a team of Administration and Government Relations department which was responsible for all the relevant permits from various government departments which included Ministry of Municipality, Labor, Culture, Interior, Transportation, Public Health, Customs and Civil Defense.

3

3

3

VENUE MANAGERS

VENUE

MANAGERS

VENUE MANAGERS

3

3

3

PROD.

MANAGERS

PROD.

MANAGERS

PROD.

MANAGERS

10

10

10

LIVE ENTMT TEAM

LIVE ENTMT

TEAM

LIVE ENTMT TEAM

15

15

15

SUPERVISORS

SUPERVISORS

SUPERVISORS

5

5

5

HSE MANAGERS

HSE

MANAGERS

HSE MANAGERS

240

240

240

GUEST MNGT. TEAM

GUEST MNGT.

TEAM

GUEST MNGT. TEAM

80

80

80

TRAFFIC MARSHALS

TRAFFIC

MARSHALS

TRAFFIC MARSHALS

45

45

45

LAST MILE MARSHALS

LAST MILE

MARSHALS

LAST MILE MARSHALS

5

5

5

SECURITY

MANAGERS

SECURITY

MANAGERS

SECURITY

MANAGERS

2

2

2

F&B MANAGERS

F&B

MANAGERS

F&B MANAGERS

PRODUCTION

PRODUCTION

PRODUCTION

Transforming the vision of the Design team into a reality was the responsibility of the Production Team, With a very short timeline of 24 days the production team worked in shifts to deliver the entire Fan Zone on time.

Transforming the vision of the Design team into a reality was the responsibility of the Production Team, With a very short timeline of 24 days the production team worked in shifts to deliver the entire Fan Zone on time.

Transforming the vision of the Design team into a reality was the responsibility of the Production Team, With a very short timeline of 24 days the production team worked in shifts to deliver the entire Fan Zone on time.

ENTERTAINMENT

ENTERTAINMENT

ENTERTAINMENT

Apart from the screening of the games Vistas came up with 30 days of programming across both the venues to keep the audiences engaged between games and on days there were no games. Programming was divided into.

Apart from the screening of the games Vistas came up with 30 days of programming across both the venues to keep the audiences engaged between games and on days there were no games. Programming was divided into.

Apart from the screening of the games Vistas came up with 30 days of programming across both the venues to keep the audiences engaged between games and on days there were no games. Programming was divided into.

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UCH

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Do not hesitate to reach out and

say hello.

  • We are a collective of curious minds capable of making anything possible at scale.

GET IN T

UCH

hello@etc.agency -

Looking at your next project?

Do not hesitate to reach out and

say hello.

  • We are a collective of curious minds capable of making anything possible at scale.

LET'S CHAT

LET'S CHAT

LET'S CHAT

8th Floor, Business Tower 3,

The Gate Mall, West Bay,

Doha, Qatar

8th Floor, Business Tower 3,

The Gate Mall, West Bay,

Doha, Qatar

8th Floor, Business Tower 3,

The Gate Mall, West Bay,

Doha, Qatar

© ️2025 etc.agency

© ️2025 etc.agency

© ️2025 etc.agency